Salesforce Service Cloud For Dummies

Author: Jon Paz
Publisher: John Wiley & Sons
ISBN: 9781119010692
Release Date: 2015-04-15
Genre: Business & Economics

Learn how to provide top-grade customer service anywhere, anytime with Salesforce Service Cloud Salesforce Service Cloud empowers your service organization to interact with customers through any channel and provide an individualized experience that will be worth sharing—for your customers and for your company. Salesforce Service Cloud For Dummies is one the first books to focus specifically on Salesforce Service Cloud software. With it, you'll discover how to set up a sophisticated support center for your business in a matter of a few hours. Whether you're a service executive, manager, support agent, or system administrator, you will discover how to maximize usage of Service Cloud through best practices and step-by-step guidelines. This book will help your customer service departments gain a holistic view of the customers they serve, and provide your customers with meaningful, efficient interactions. Examines how to enable your agents to provide efficient service Discusses how to interact with customers through any channel Offers insights on improving internal communication and collaboration Shows how to resolve customer's questions in a timely manner Take advantage of this opportunity to be heard above your competition with the help of Salesforce Service Cloud For Dummies.

Salesforce com s Service Cloud for Dummies

Author: Tom Wong
Publisher:
ISBN: 0470589078
Release Date: 2010
Genre: Cloud computing

"This book explains how salesforce.com can help you better manage your customer experience and your service team. The secret of salesforce.com's Service Cloud is its integrated relationship with your company's entire Web presence."--P. [4] of cover.

Salesforce Marketing Cloud For Dummies

Author: Wiley
Publisher: John Wiley & Sons
ISBN: 9781119122098
Release Date: 2017-10-30
Genre: Business & Economics

Salesforce Marketing Cloud For Dummies will help you make the most of your investment in this exciting digital marketing suite of products. Use Salesforce Marketing Cloud to personalize your customers' journey, whether they are visiting you on the web, via their mobile device, or on Facebook. Discover how you can set-up and establish the data sets that are most important to your job function, use the robust e-mail tool for your direct marketing campaign, engage your customers on mobile devices, and use predictive intelligence to achieve optimal engagement across the customer journey.

Salesforce com For Dummies

Author: Tom Wong
Publisher: John Wiley & Sons
ISBN: 9781118825846
Release Date: 2014-04-09
Genre: Computers

Your fun and easy introduction to Salesforce.com and its latest tools The frontrunner in the customer relationship management (CRM) market, Salesforce.com has a rapidly expanding influence over the way companies across the globe interact with their clientele. Salesforce.com For Dummies lends you an edge in building those relationships and managing your company?s sales, marketing, customer service, and support operations. With this accessible guide, you will learn how to organize contacts, schedule business appointments, use forecasting tools to predict upcoming sales, make accurate projects based on past performance, and more. Covers the latest enhancements to Salesforce.com, the world?s most popular customer relationship management software, and explains how to choose the right configuration to suit your business needs Written by Salesforce.com insiders with years of expertise in CRM services Details how to personalize your system, prospect leads, manage accounts and partners, develop contacts, track products, calculate forecasts, drive demand, utilize service and support, share insights with Chatter, enhance your online marketing, and more Close deals faster, gain real-time visibility into sales, and collaborate instantly with help from Salesforce.com For Dummies.

Hybrid Cloud For Dummies

Author: Judith Hurwitz
Publisher: John Wiley & Sons
ISBN: 9781118235003
Release Date: 2012-05-09
Genre: Computers

Choose the right combination of public, private, and data center resources to empower your business Hybrid clouds are transforming the way that organizations do business. This handy guide helps you find out what this new cloud deployment model is all about. You'll get down- to-earth information about cloud technology, questions to consider, and how to plan and deliver your move to a hybrid environment. Constructing the cloud — learn the basic concepts of the hybrid cloud from both a technical and business perspective Delivering cloud services — dive deeper into the actual foundational elements of the hybrid cloud Identifying business value — determine your hybrid cloud needs based on your business objectives Unified hybrid environments — find out what it means to create a computing environment that brings elements of the data center together with public and private cloud services Making it work — examine the steps you need to take to make this new architectural approach work — including security, governance, data, integration, monitoring, and more Get your ticket to the cloud — tips on how to talk to cloud providers and plan for the service you choose Open the book and find: Different cloud deployment models and what differentiates a hybrid cloud from other cloud models The impact of the hybrid cloud on cloud delivery models Why service orientation matters in a hybrid cloud Ways to develop and deploy applications in a hybrid world Guidance in finding the right hybrid cloud service providers Security and governance in a hybrid model The role of workload optimization in hybrid environments Learn to: Recognize the benefits and challenges of a hybrid cloud Efficiently deliver and manage cloud services Understand the impact of emerging cloud standards Protect customer data with sound security practices

Learning Apex Programming

Author: Matt Kaufman
Publisher: Packt Publishing Ltd
ISBN: 9781782173984
Release Date: 2015-01-31
Genre: Computers

If you are a developer who has some object-oriented programming experience, Learning Apex Programming is the perfect book for you. This book is most appropriate for developers who wish to gain an understanding of the Force.com platform and how to use Apex to create business applications.

The Challenger Sale

Author: Matthew Dixon
Publisher: Redline Wirtschaft
ISBN: 9783864147234
Release Date: 2015-06-08
Genre: Business & Economics

Gibt es ein Rezept für Verkaufserfolg? Die meisten Führungskräfte im Vertrieb verweisen hier zuerst auf eine gute Kundenbeziehung – und sie liegen falsch damit. Die besten Verkäufer versuchen nicht nur einfach eine gute Beziehung zu ihren Kunden aufzubauen – sie stellen primär die Denkweisen und Überzeugungen ihrer Kunden in Frage. Basierend auf einer umfassenden Studie mit mehreren tausend Vertriebsmitarbeitern in unterschiedlichen Branchen und Ländern, zeigt "The Challenger Sale", dass das klassische vertriebliche Vorgehen mit dem Aufbau von Beziehungen immer weniger funktioniert, je komplexer die Lösungen sind. Doch wie unterscheiden sich Fertigkeiten, Verhaltensweisen, Wissen und Einstellung der Spitzenverkäufer vom Durchschnitt? Die Studie zeigt deutlich, dass die Verhaltensweisen, die den Challenger so erfolgreich machen, replizierbar und strukturiert vermittelbar sind. Die Autoren erklären, wie fast jeder Verkäufer, ausgestattet mit den richtigen Werkzeugen, diesen Ansatz erfolgreich umsetzen kann und so höhere Kundenbindung und letztendlich mehr Wachstum generiert. Das Buch ist eine Quelle der Inspiration und hilft dem Leser, sein Profil als Vertriebler zu analysieren und gezielt zu verändern, um am Ende kreativer und besser zu sein.

Cloud Computing For Dummies

Author: Judith Hurwitz
Publisher: John Wiley & Sons
ISBN: 9780470484708
Release Date: 2009-11-16
Genre: Computers

The easy way to understand and implement cloud computing technology written by a team of experts Cloud computing can be difficult to understand at first, but the cost-saving possibilities are great and many companies are getting on board. If you've been put in charge of implementing cloud computing, this straightforward, plain-English guide clears up the confusion and helps you get your plan in place. You'll learn how cloud computing enables you to run a more green IT infrastructure, and access technology-enabled services from the Internet ("in the cloud") without having to understand, manage, or invest in the technology infrastructure that supports them. You'll also find out what you need to consider when implementing a plan, how to handle security issues, and more. Cloud computing is a way for businesses to take advantage of storage and virtual services through the Internet, saving money on infrastructure and support This book provides a clear definition of cloud computing from the utility computing standpoint and also addresses security concerns Offers practical guidance on delivering and managing cloud computing services effectively and efficiently Presents a proactive and pragmatic approach to implementing cloud computing in any organization Helps IT managers and staff understand the benefits and challenges of cloud computing, how to select a service, and what's involved in getting it up and running Highly experienced author team consults and gives presentations on emerging technologies Cloud Computing For Dummies gets straight to the point, providing the practical information you need to know.

Google Apps und Salesforce com

Author: Christian Ludwig
Publisher: GRIN Verlag
ISBN: 9783640905027
Release Date: 2011
Genre:

Studienarbeit aus dem Jahr 2010 im Fachbereich Informatik - Angewandte Informatik, Note: 1,3, Friedrich-Schiller-Universitat Jena (Institut fur Informatik), Veranstaltung: Seminar zum Thema Software as a Service, Cloud Computing und aktuelle Entwicklungen," Sprache: Deutsch, Anmerkungen: Arbeit zum Seminar am Lehrstuhl fur Datenbanken und Informationssysteme unter Beteiligung von Fachleuten von der Demandware (Boston) und der IBM Deutschland Research and Development GmbH. Beschrieben und evaluiert wird die aktuelle Entwicklung im Cloud Computing, insbesondere Software as a Servce, examplarisch fur Salesforce.com und den Google Apps. Ein besonderer Schwerpunkt liegt auf der Analyse von Potentialen und Risiken des Modells., Abstract: Das Modell Software as a Service" ist keine Erfindung der heutigen Generation. Schon in den 1980-Jahren begannen die ersten IT-Unternehmen ihre Software als on-demand-Service gegen Gebuhr bereitzustellen. Damit eroffneten sich neue Geschaftsfelder im Bereich der Software-Distribution und IT-Services. Wahrend das noch unausgereifte Vertriebsmodell sich zu dieser Zeit jedoch kaum durchsetzen konnte und uber die Zeit unter verschiedenen Namen bekannt wurde ("Service Bureau," spater "Application Service Providing" und jungst "Software as a Service" (SaaS)), gab es bis heute viele Fortschritte auf diesem Gebiet. Erweitert wurden die Software-Services um die on-demand-Bereitstellung von IT-Infrastruktur (IaaS), Programmierumgebungen (PaaS) oder schlicht alle anderen denkbaren Bereitstellungsservices in der Cloud (XaaS). Zusammengefasst wird der gesamte Ansatz der on-demand-Bereitstellung von Soft- und Hardware-Services in virtualisierten Rechenzentren und uber Webservices als Cloud Computing" bezeichnet. Wahrend die Idee offensichtlich nicht neu ist, ist es doch der in den vergangenen Jahren uberraschend durchschlagende Erfolg des Modells, das mit Wachstumszahlen aufwartet, die die etablierten Anbieter nicht gleichgultig lassen konnen. G"

Facebook Marketing f r Dummies

Author: John Haydon
Publisher: John Wiley & Sons
ISBN: 9783527708239
Release Date: 2012
Genre:

Wer erfolgreich für sein Unternehmen werben will, darf Facebook in der Marketing-Strategie nicht vergessen. Eine Unternehmensseite bei Facebook hilft Ihnen, Ihren Kunden dort zu erreichen, wo er am liebsten ist. Dieses Buch zeigt, wie Sie eine Facebook-Marketing-Strategie eintwickeln, eine ”Fanpage“ bei Facebook erstellen, eine Facebook-Community aufbauen und wie Sie mit Ihren Fans kommunizieren. Außerdem gehen die Autoren darauf ein, wie Sie mit Facebook-Advertising eine Werbeanzeige schalten und wie Sie mit den Analyse Tools von Facebook überprüfen, wie oft Ihre Seite besucht wird. Werden Sie mit Ihrem Unternehmen Teil der Facebook-Welt und genießen Sie Ihren Erfolg.

Mastering Salesforce CRM Administration

Author: Rakesh Gupta
Publisher: Packt Publishing Ltd
ISBN: 9781786460769
Release Date: 2017-03-27
Genre: Computers

Learn about the Advanced Administration Certification Examination and build a successful career in Salesforce administration About This Book Build your skills and knowledge to crack the Advanced Admin Certification Examination Leverage the advanced administration capabilities of Salesforce and Salesforce1 Optimize and extend Sales Cloud and Service Cloud applications Who This Book Is For This book is written for Salesforce admins who are looking to gain an in-depth knowledge of the Salesforce platform and grow their value in their organization. It will teach them to implement and design advanced business process automation for the benefit of their organization. What You Will Learn Adopt Lightning Experience to improve the productivity of your organization's sales team Create and maintain service entitlements and entitlement processes Process Builder basic and advanced concepts Different ways to deploy applications between environments Best practices for improving and enriching data quality In Detail The book starts by refreshing your knowledge of common admin tasks. You will go over Lightning Experience and various security aspects. You will be shown how to implement territory management in your organization and make use of custom objects. From here, the book progresses to advanced configuration, data management, and data analytics before swiftly moving on to setting up advanced organization-wide features that affect the look and feel of the application. Extend the capabilities of your organization's Salesforce implementation by optimizing and extending Sales Cloud, Salesforce1, and Service Cloud applications. This guide will equip you with the tools you need to build a successful career in Salesforce. Style and approach The book takes a straightforward, no-nonsense approach to working with the Salesforce CRM platform. It is filled with examples, advanced use cases, and all the resources you need to be a Salesforce Jedi.

Salesforce Certified Service Cloud Consultant Exam Preparation Class Spcon 101

Author: Steve Wasula
Publisher: Createspace Independent Pub
ISBN: 1481919911
Release Date: 2013-01-05
Genre: Business & Economics

This book is designed to accompany the Salesforce Certified Service Consultant Exam Preparation class offered by Stony Point. A person reading this book or a student in this class will learn how to be a Salesforce Service Cloud consultant. Although the book is designed as a supplement to the class, it contains valuable real world scenarios, discovery questions and exercises that will be useful for anyone preparing to sit for the exam. The class is delivered by a senior instructor with many years of real world consulting experience and is specifically designed to prepare consultants to pass the Salesforce Certified Service Consultant Exam. The instructor will cover all the key customer service concepts within Salesforce in addition to sharing real world experiences and best practices. The class presents a broad range of topics cover just about everything on which a student will be tested. These topics include but are not limited to: Software Development Lifecycles, project management strategies, the Force.com architecture, the model, view, controller design pattern, and typical customer service and call center goals. There is in depth coverage of system security topics such as: Users, Licenses, Profiles, Field Level Security, Permission Sets, Delegated Administration, Record Security, Organization Wide Defaults, Role Hierarchy & Roles, Sharing Rules, Account Teams, Case Teams, & Queues. The object model related to customer service automation is thoroughly covered as well with sections on: Accounts, Contacts & Person Accounts, Cases, Assets, Solutions, Entitlements & Milestones, Knowledge, and Chatter. Finally, topics concerning Service Cloud Console, CTI, IVR, WFM, portals, integration, success metrics, analytics and best practices will be explored. As a participant in the class, each student will be given a practice learning environment to use during hands-on exercises during the class. The student will be able to use this learning environment indefinitely after the class without any additional fee.Stony Point is a leading provider of Salesforce training for sales people, customer service personnel, marketers, system administrators, developers and consultants. Stony Point delivers public and private classes virtually and in-person at locations throughout the world. Please visit www.stonyp.com for more information on the classes and services offered.

Salesforce Essentials for Administrators

Author: Mohith Shrivastava
Publisher: Packt Publishing Ltd
ISBN: 9781784393069
Release Date: 2014-10-10
Genre: Computers

This book is targeted at expert administrators or professionals who are new to Salesforce and want to learn the various features supported by the platform in a short space of time. The book can also be used by professionals preparing for Developer and Administrator certification exams from Salesforce.

Salesforce CRM The Definitive Admin Handbook

Author: Paul Goodey
Publisher: Packt Publishing Ltd
ISBN: 9781786464521
Release Date: 2016-12-21
Genre: Computers

Learn how to successfully administer, build, and manage Salesforce CRM and Salesforce mobile solutions using real-world and best practice techniques About This Book See the latest best practice Salesforce administration principles, gain real-world advice, and understand critical design considerations to set up and customize Salesforce CRM This is a pragmatic guide to the key functions of customizing and setting up the application for enterprise security, user and data management, process automation, analytics, and mobile features Step-by-step navigation and descriptions of the features of Salesforce CRM platform and clear guidance on the customization and administration of the application Identify what is covered to create your own improved study guide for the certified administrator examination Who This Book Is For This book is for administrators who want to develop and strengthen their Salesforce CRM skills in the areas of configuration and system management. Whether you are a new administrator or a more experienced professional, this book will enhance your knowledge and understanding of the features of Salesforce CRM. What You Will Learn Manage and administer user records and password policies Configure and control the various organization-wide user interface features in Salesforce CRM Set up and maintain users, profiles, and permission sets and administer appropriate security and login access mechanisms Apply organization security Understand the capabilities of the Salesforce CRM sharing model Create, delete, and customize fields, page layout, and list views for custom and standard objects Find out how Apex and Visualforce coding can be used in Salesforce CRM Implement the mechanisms for data management Discover the tools to import, update, transfer, and mass delete data In Detail Salesforce CRM's Winter '17 release offers a host of new features for CRM designed to transform your sales and marketing requirements. With this comprehensive guide to implementing Salesforce CRM, administrators of all levels can easily acquire deep knowledge of the platform. The book begins by guiding you through setting up users and the security settings and then progresses to configuration, data management, and data analytics. We swiftly move on to the setting up of organization wide features that affect the look and feel of the application. Process automation and approval mechanisms are covered next, along with the functional areas of Sales Cloud, Service Cloud, Marketing Cloud, and Salesforce Chatter. This book details Salesforce CRM system administration in a practical way and is an invaluable reference for both new administrators and experienced professionals. At the end of the book, techniques to further enhance the system and improve the return on investment Salesforce mobile apps and mobile administration are covered, along with Salesforce Adoption Manager. Every chapter is complete with a section containing example questions of the type that you might encounter in the certification examination. Style and approach This book takes a straightforward, no-nonsense approach to working with the Salesforce CRM platform. Filled with examples and use cases, the book presents the facts along with seasoned advice and real-world examples to ensure you have all the resources you need to become a more informed Salesforce Administrator.